About

b. 1986, HK.

 
 

We are FGI. A design firm custom-built for today’s changing world. A leaner, more agile creative agency of multi-skilled experts providing strategic and effective solutions to branding and communications challenges across all media platforms.

While creativity and design are what drives us, we are also committed to the idea that clear and compelling communications boost business growth and springboard brands, products and services to the next level of success. Through original ideas, meaningful imagery and relevant messaging, we help clients to tell their stories, report results, capture their cultures, and achieve the outcomes they desire.

Whether we’re engaged in projects that require branding, digital, marketing or advertising solutions, environmental design, or the creation of annual, sustainability or code of conduct reports, FGI works closely with clients to transform business content and corporate values into persuasive and innovative communications that support strategic goals, advance alliances with target markets, influence public perceptions, enrich ongoing connections with customers, shareholders, partners, donors and others, and present the organization’s mission, brand culture and leadership.

 
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Our team of thinkers, designers and problem solvers are united by one vision: to move companies forward by defining, crafting and executing great ideas.

FGI’s commitment is to create communications that help our clients build brands that matter and connect with the audiences that are critical to their success. Our work is informed by our collective industry experience and our individual perspectives and team approach. The result – a positive and fulfilling experience for our clients, as well as intelligent communications that strengthen and advance their company’s presence in the marketplace. With insight, foresight and extensive resources, we examine the implications of every idea we propose, collaborate with businesses towards a common goal, and create products that open the door to new opportunities that lie ahead for those we partner with.

What do we do for our clients?

 
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+ Visual Identity
+ Brand Architecture
+ Brand Strategy
+ Advertising
+ Naming
+ Tagline Creation
+ Environmental
+ Collateral

Branding

Developing a dynamic relationship with your target market and keeping your audience engaged.

Good branding requires sound thinking – from critical analysis and discovery to creative execution. We first seek to understand our clients – their history, essence, culture, style, values and goals – in order to develop communications that support strategic and brand positioning. Whether the assignment requires creating corporate, employee, product or marketing literature, digital solutions, or a new identity, rebranding program or new name and tagline, FGI helps organizations define what they stand for and present what’s essential in clear, dynamic terms. We bring ideas to life through powerful communications that engage everyone – from Main Street to Wall Street. To us, it’s about building visibility and helping our clients connect with their audience in ways that increase trust, drive engagement, and have a lasting impact.

We work in a disciplined, structured manner. That is, clients can move on branding issues at an appropriate pace, so that the organization can manage their internal process and external delivery of information most effectively. Bottom line, clients come to FGI because we create smart and distinctive communications that support business strategies and we understand their ever-growing need to improve brand value.

 
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+ Annual Reports
+ CSR Reports
+ Form 10-K & Proxy
+ Shareholder Letters
+ Tender Offers
+ Infographics
+ Microsites
+ Proxy Campaigns

Investor Communications

Shareholders need to be informed with messaging that goes beyond the basics.

Using multiple communication channels, FGI helps our clients to impart valuable information that allows institutional and retail shareholders to make informed choices. Whether through financial, crisis and corporate advertising or shareholder materials, such as annual and sustainability reports, 10-K’s, proxy brochures, white papers, fact sheets, shareholder-focused websites and other communications, we help clients to create materials that get noticed and inspire action.

FGI understands that every situation is unique and it’s critical for clients to engage in a transparent and open communication with their audience. Working directly with corporations, proxy solicitors, public relations agencies, law firms, investment bankers and others, we tailor our recommendations to fit the requirements. We also help our clients to develop a media plan that focuses on their campaign objectives and target markets. We have built solid relationships with newspapers and publications around the globe, and provide our clients with a turnkey communications service, excellent data research, exclusive publication opportunities, and best business practices.

Few companies have the experience and success that FGI has in this field. We have worked with some of the largest companies in the world, and on some of the most high-profile transactions, with utmost confidentiality, attention to detail, speed, precision and effectiveness.

 
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+ Visual Design
+ UX Design
+ Content Strategy
+ Social Media
+ Prototyping
+ Microsites
+ Campaigns

Digital

Technology is moving at such a rapid pace. The challenge is not only keeping up with industry developments and trends but also staying ahead of the curve.

Digital design requires more than creating something that looks nice and functions well; it needs to lift organizational brands to new heights of differentiation. Whether you’re producing a website, microsite, video, or online campaign, the value of effective and creative digital output to drive revenue growth, retain customer loyalty, and increase traffic in your digital space cannot be overstated.

Blending art and technology, FGI combines insight, creativity and the latest tools and standards to ensure a high-level digital performance and successful web presence. Our digital media services scale to suit our clients’ needs, whether the organization is public, private, nonprofit, academic, small, medium, or a Fortune 500 company. We take the time to understand our clients’ business, mission, culture and requirements, in order to shape content into powerful, user-friendly experiences that are informative, engaging, and seamless across all channels.

 
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+ Advertising
+ Infographics
+ Strategy
+ Investor Education
+ Code of Conduct
+ Trade Shows
+ Videos

Marketing

First impressions matter – and a first impression is almost always visual.

Using the power of creativity, knowledge, insight, and experience, FGI helps our clients create authentic stories that reveal who they are, what they offer, and how they are different from their competitors. In today’s rapid and ever-changing world, our goal is to create relevant and inventive corporate, marketing and collateral communications that eliminate the clutter, cut through the noise, and allow a true message to emerge that is direct, meaningful and memorable. We work with major businesses, not-for-profit organizations and academic institutions as their visual and strategic partner to create powerful communications that inspire action and strengthen brands.

 
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Why do all our clients enjoy working with us?

FGI operates like a partner. We become an integral part of the client team and care about corporate challenges, production values, schedules, deadlines, and the bottom line. Our work can be measured by peer recognition, long-term relationships with our clients, and new business engagements that usually come directly from client recommendations and industry colleagues. We put as much effort into thinking as we do crafting. From concept to delivery, we are committed to our clients’ vision, mission and success. We are a design firm built on respect – respect for the people we collaborate with and the organizations we serve and the work we create for them.